The main concern for an investor that resembles the Elephant persona is to make sure their family is protected from any calamity in the future. Due to this, they are not often inclined to making risky. They give utmost importance to stability. Careful investors like the Elephant persona, usually:
- Believe in carefully investing your money.
- Take slow and steady steps with their investment
- Believe small savings made regularly make for a secure future
- Believe in taking a loan as a last resort
- Find products that suit the needs of the entire family
- Opt for liquid investments, that they can redeem or close at short notice
- Find products that are easy for them to manage on their own
- Seek products with easy to understand terms and conditions
- Take risks when the underlying conditions are transparent